Simpler words have not been written. Here is the blueprint on becoming successful on the internet. Period!

Please take some time to read this over, ponder it, and then give me a call if you want to work together.  In this internet game, it is a support oriented concerted effort. . .and all get successful together!

Good Gawd, this is seth godin at his absolute best!

10,000 years ago, civilization forked. Farming was invented and the way many people spent their time was changed forever.

Clearly, farming is a very different activity from hunting. Farmers spend time sweating the details, worrying about the weather, making smart choices about seeds and breeding and working hard to avoid a bad crop. Hunters, on the other hand, have long periods of distracted noticing interrupted by brief moments of frenzied panic.

It’s not crazy to imagine that some people are better at one activity than another. There might even be a gulf between people who are good at each of the two skills. Thom Hartmann has written extensively on this. He points out that medicating kids who might be better at hunting so that they can sit quietly in a school designed to teach farming doesn’t make a lot of sense.

A kid who has innate hunting skills is easily distracted, because noticing small movements in the brush is exactly what you’d need to do if you were hunting. Scan and scan and pounce. That same kid is able to drop everything and focus like a laser–for a while–if it’s urgent. The farming kid, on the other hand, is particularly good at tilling the fields of endless homework problems, each a bit like the other. Just don’t ask him to change gears instantly.

Marketers confuse the two groups. Are you selling a product that helps farmers… and hoping that hunters will buy it? How do you expect that people will discover your product, or believe that it will help them? The woman who reads each issue of Vogue, hurrying through the pages then clicking over to Zappos to overnight order the latest styles–she’s hunting. Contrast this to the CTO who spends six months issuing RFPs to buy a PBX that was last updated three years ago… she’s farming.

Both groups are worthy, both groups are profitable. But each group is very different from the other, and I think we need to consider teaching, hiring and marketing to these groups in completely different ways. I’m not sure if there’s a genetic component or if this is merely a convenient grouping of people’s personas. All I know is that it often explains a lot about behavior (including mine).

Some ways to think about this:

• George Clooney (in  Up in the Air) and James Bond are both fictional hunters. Give them a desk job and they freak out.
• Farmers don’t dislike technology. They dislike failure. Technology that works is a boon.
• Hunters are in sync with Google, a hunting site, farmers like Facebook.
• When you promote a first-rate hunting salesperson to internal sales management, be prepared for failure.
• Farmers prefer productive meetings, hunters want to simply try stuff and see what happens.
• Warren Buffet is a farmer. So is Bill Gates. Mark Cuban is a hunter.
• Hunters want a high-stakes mission, farmers want to avoid epic failure.
• Trade shows are designed to entrance hunters, yet all too often, the booths are staffed with farmers.
• The last hundred years of our economy favored smart farmers. It seems as though the next hundred are going to belong to the persistent hunters able to stick with it for the long haul.
• A hunter will often buy something merely because it is difficult to acquire.
• One of the paradoxes of venture capital is that it takes a hunter to get the investment and a farmer to patiently make the business work.
• A farmer often relies on other farmers in her peer group to be sure a purchase is riskless.

Who are you hiring? Competing against? Teaching?

Profound  words, by Seth Godin

How can I explain the never-ending irrationality of human behavior?

We say we want one thing, then we do another. We say we want to be successful but we sabotage the job interview. We say we want a product to come to market, but we sandbag the shipping schedule. We say we want to be thin but we eat too much. We say we want to be smart but we skip class or don’t read that book the boss lent us.

The contradictions never end. When someone shows up and acts without contradiction, we’re amazed. When an athlete just does the sport, or when a writer just writes the words, we can’t help but watch, astonished at the purity of their actions. Why is it so difficult to do what we say we’re going to do?

The lizard brain.

Or as Stephen Pressfield describes it, the resistance. The resistance is the voice in the back of our head telling us to back off, be careful, go slow, compromise. The resistance is writer’s block and putting jitters and every project that ever shipped late because people couldn’t stay on the same page long off to get something out the door.

The resistance grows in strength as we get closer to shipping, as we get closer to an insight, as we get closer to the truth of what we really want. That’s because the lizard hates change and achievement and risk.

The lizard is a physical part of your brain, the pre-historic lump near the brain stem that is responsible for fear and rage and reproductive drive. Why did the chicken cross the road? Because her lizard brain told her to.

Want to know why so many companies can’t keep up with Apple? It’s because they compromise, have meetings, work to fit in, fear the critics and generally work to appease the lizard. Meetings are just one symptom of an organization run by the lizard brain. Late launches, middle of the road products and the rationalization that goes with them are others.

The amygdala isn’t going away. Your lizard brain is here to stay, and your job is to figure out how to quiet it and ignore it. This is so important, I wanted to put it on the cover of my new book. We realized, though, that the lizard brain is freaked out by a picture of itself, and if you want to sell books to someone struggling with the resistance (that would be all of us) best to keep it a little more on the down low.

Now you’ve seen the icon and you know its name. What are you going to do about it?

The Future is US. . . . .

The Future is NOW!

Here’s one way businesses can profit from a social media presence:

Make it easy to get hurt.

If you’re in a low trust industry (like car sales), a social media presence dramatically increases the opportunity people have to call you out, beat you up, tattle on you and flame you in public. If you have a Facebook page and people can YELL at you there, for all to see, it makes you vulnerable. Do you really think that a Chris or a Guy or Gary is going to risk ripping you off for consulting or wine? No way. Too easy for someone to post a comeback for all to see.

When your staff sees how much power you’ve given random consumers, they’ll freak. And then, magically, they’ll start treating customers differently, because maybe, just maybe, this customer is the one who’s going to use the power. Suddenly, the answer to, “do you know who I am!!” is, “yes sire, forgive me.”

It might not be comfortable, but you can bet it will build trust.

Go to Source

Go to Source

Dell continues to be one of the more visible corporate behemoths actively using social media, and today they’re out with new numbers to demonstrate some of the success they are having.

The company tells us that they’ve now generated a total of $6.5 million in revenue from their Twitter presence, where they have nearly 1.5 million followers on their @DellOutlet account (and 3 million “connections” across all social sites).

Although a tiny percentage of the company’s total sales (Dell generated more than $60 billion in revenue last year), it does represent significant growth in revenue via social media in the past year. Dell says its sales from Twitter have actually tripled, which is consistent with previous reports about their performance.

With real revenue now being generated via companies on Twitter, the question everyone is asking how Twitter will monetize it. The answer still isn’t clear, though the company continues to suggest that premium accounts for corporate users are in the works soon.

[img credit: pinksherbet]

Tags: dell, social media, twitter

Go to Source

Google really unleashed a torrent of news and updates today. While events such as the launch of Google Goggles are very interesting, the big news is clearly the launch of real-time search within Google. Now as events unfold, Google will capture the chatter about it in real-time from sources such as Twitter, Yahoo Answers, news media and Facebook.

The inclusion of Facebook in this list of real-time sources is one of the most important aspects of today’s announcements, and it is something that could have major implications for Twitter and its ambitions to become the world’s water cooler. In fact, Facebook held back the opportunity to deal a heavy hit to its microblogging rival. But why?

Facebook Didn’t Treat Google and Microsoft Equally

The new integration of Facebook into Google Search doesn’t actually feed all that much Facebook information into Google search results. In fact, only the updates of public Facebook pages are included in the real-time stream. Profile updates are not part of this deal.

That is a huge detail. Often the most relevant and personal information comes from Facebook profiles, not pages. Pages are primarily controlled by businesses and public figures, making their updates less raw and less personal. You won’t see a lot of companies updating their status with their feelings about the Tiger Woods scandal, but you will see a lot of profiles, even public ones, discussing breaking news about his affair.

There’s also a lot of multimedia in Facebook profiles. They don’t just include status updates, but also photo albums, video uploads and useful links. As more people turn their profiles public (something that could happen when Facebook asks users to update their privacy settings), this data will only become richer. In short, Google is limited in the data it is allowed to pull.

Two Reason Why Facebook Limited Google

You have to ask yourself: Why did Facebook limit what information it is willing to give to Google? After all, Microsoft has access to all Facebook public profiles through its search deal with Facebook for Bing. It’s not a technological problem, and we don’t think Google declined the inclusion of more information into its search engine.

In fact, here are two likely reasons for why Facebook limited its real-time stream to Google. First, Facebook views Google as a direct competitor and threat to its goals. As we’ve discussed previously, the two companies are quietly set to clash in a real-time search war. Not only that, but the two companies are competing to be the gateway to the Web with Facebook Connect and Google Friend Connect respectively.

The second reason Facebook didn’t give public profile data to Google is simple: Microsoft is an investor in Facebook. The Windows maker dropped $240 million into Facebook for not only a small piece of the social networking site, but for the right to preferential treatment. As a result, they have inked everything from ad deals to search partnerships. The last thing Microsoft wants is for Facebook to help out its arch rival — especially as an investor. You can bet Facebook factors Microsoft’s wishes into its decisions.

The Twitter Aspect

Facebook could have really showed off its muscle within the results of the world’s largest search engine, but chose not to. Twitter should exhale a sigh of relief.

Here’s what could have happened: Facebook makes a deal with Google that not only lets it have access to public profile data, but allows it to display the images, videos and links that are on Facebook. Rich, multimedia search results become an integral part of Google searches, revealing the limits of Twitter data and Twitter search results.

They could have really punctured and deflated the balloon on Twitter’s real-time search potential. Instead, Facebook determined that Google having access to more Facebook data was a worse option than completely clobbering Twitter in search. The social network had little choice — it couldn’t give Google the same amount of data as Facebook.

Thus for now, Twitter’s real-time search survives as one of the best places to get updates on what’s happening right now. Google’s solution is slick and filled with data, but without Facebook, it’s incomplete.

Facebook pulled its punches with Twitter this time. Don’t expect the story to be the same next time.

Tags: bing, facebook, Google, microsoft, twitter

Go to Source

If we’re in the idea business, how to protect those ideas?

One way is to misuse trademark law. With the help of search engines, greedy lawyers who charge by the letter are busy sending claim letters to anyone who even comes close to using a word or phrase they believe their client ‘owns’. News flash: trademark law is designed to make it clear who makes a good or a service. It’s a mark we put on something we create to indicate the source of the thing, not the inventor of a word or even a symbol. They didn’t invent trademark law to prevent me from putting a picture of your cricket team’s logo on my blog. They invented it to make it clear who was selling you something (a mark for trade = trademark).

I’m now officially trademarking thank-you™. From now on, whenever you use this word, please be sure to send me a royalty check.

Another way to protect your ideas is to (mis)use copyright law. You might think that this is a federal law designed to allow you to sue people who steal your ideas. It’s not. Ideas are free. Anyone can use them. Copyright protects the expression of ideas, the particular arrangement of words or sounds or images. Bob Marley’s estate can’t sue anyone who records a reggae song… only the people who use his precise expression of words or music. Sure, get very good at expressing yourself (like Dylan or Sarah Jones) and then no one can copy your expression. But your ideas? They’re up for grabs, and its a good thing too.

The challenge for people who create content isn’t to spend all the time looking for pirates. It’s to build a platform for commerce, a way and a place to get paid for what they create. Without that, you’ve got no revenue stream and pirates are irrelevant anyway. Newspapers aren’t in trouble because people are copying the news. They’re in trouble because they forgot to build a scalable, profitable online model for commerce.

Patents are an option except they’re really expensive and do nothing but give you the right to sue. And they’re best when used to protect a particular physical manifestation of an idea. It’s a real crapshoot to spend tens of thousands of dollars to patent an idea you thought up in the shower one day.

So, how to protect your ideas in a world where ideas spread?

Don’t.

Instead, spread them. Build a reputation as someone who creates great ideas, sometimes on demand. Or as someone who can manipulate or build on your ideas better than a copycat can. Or use your ideas to earn a permission asset so you can build a relationship with people who are interested. Focus on being the best tailor with the sharpest scissors, not the litigant who sues any tailor who deigns to use a pair of scissors.

. . . SEEDED FROM vERTICAL RESPONSE

50 All-Time Great Retail Subject Lines

Here at VerticalResponse we’re always being asked things like, "What is the best day to send email?", "What are the real email marketing secrets?" and "What are great subject lines?". I decided to focus this post on that last one, and offer some really great and proven-to-work subject lines that you can test out for your email marketing campaigns.

First of all, I’m assuming at this point that your recipients will recognize you from your "From Label". I’ve written why your From Label is very important in your email marketing campaigns. If they are familiar with who the email is coming from, you’ll have better luck getting your email opened with a catchy subject line.

As a retailer your email marketing campaigns are probably all about selling. If you sell your own products or products from other manufacturers, you’ll be trying to announce new products, new seasons or discounts and sales. You’ll want your recipients to act fast, so you may want to try expiration dates in your subject line. We even see businesses using hours in the day in their expiration time periods.

You’ll see that some of these subject lines are a bit vague like "An Exclusive Offer for You", however sometimes that might get more opens than if you talk about a specific product. That’s something that you need to test for yourself in your own campaigns.

Offer, Offer, Offer

Enjoy this Special Offer at Our New Location

25-40% off – Email-Only Offer – Today Only

Invitation-Only 2 Hour Event Starts 11:30 AM CT

Ends Today! 20% Off Friends & Family

Top 10 under $10

Free shipping – offer ends in 3 days

Free product with purchase of [product name]

[New Product] has arrived. Order now before we run out.

Earn double points for [insert product or action].

Last Chance: Get up to $25 now

Save 10% on your next order

Enjoy [season] with rates from $65

Service Notice: Exciting new changes at [your company]

An Exclusive Offer for You

[Your company] October Specials

Last minute deals, special offers, and new [product name]

Act Now to renew your [subscription name]

Online only: 25% off friends and family

Introducing our latest…[product/feature here]

[Product name] Promotion week. Save 25%

Extended for a day! Get Free shipping through Friday

Stock up and save 15%

Limited Supply: Limit 2 [product name] per customer

Ho-ho-ho: The [your company] holiday catalog is here!

Email subscriber exclusive: [Product name] sale is here

Ends Today: Take 20% off your entire order

Private Sale Ends Today

Your choice of amazing items $50 + under

Great gifts for [Dad, Mom, etc]

Best Sellers every [girl, boy, man, woman, dog, etc.]

Everything you need when the temperatures [rise, fall]

Free Shipping–Limited Time Offer

Catchy & Creative

Sometimes all you need is a little vase lift  (retailer selling vase’s)

We’ve got you covered from head to toe (retailer selling hats, shirts, pants and boots)

How La Perla got its name (retailer selling lingerie, telling a story inside the email)

Temperatures Fall, Style Rises (retailer selling coats)

Celebrity Favorites (selling accessories that Hollywood is wearing)

Did you remember to get a gift? It’s ok, we did. (retailer wanting to get people to register for gift reminders)

10 Gift Ideas for your little ones (retailer listing top 10 suggestions for kids)

Manhattan View for a Song in the Shower (retailer selling shower curtain with Manhattan skyline on it)

Take your pick: Our 9 Favorite Dresses (retailer suggesting by popularity)

Coolest modern desk on the job…for $149 (retailer including price in the subject line)

Score Great Savings on Game-Time Gear: HDTVs, Furniture & More (retailer selling TV’s with a sports slant)

Party Like it’s 1999 Aged Cabernet Special (wine retailer)

In our store: Last minute Mother’s Day combo ready to go (retailer getting the last minute shoppers with a catch "combo to go".)

Adorn Your Home Now & Through the Holidays (Home decor retailer)

Mind-Blowing Grenache (wine retailer)

Bring this email to a Gap store and win! (retailer trying to get store traffic)

I hope this gets your creative juices flowing. You can also find some great holiday-specific subject lines here. If you’ve got some great subject lines that have worked for your business, comment and let us know.

This is a profound Sethism

From the Master, Seth Godin

New media creates a blizzard of tactical opportunities for marketers, and many of them cost nothing but time, which means you don’t need as much approval and support to launch them. As a result, marketers are like kids at Rita’s candy shoppe, gazing at all the pretty opportunities.

Most of us are afraid of strategy, because we don’t feel confident outlining one unless we’re sure it’s going to work. And the ‘work’ part is all tactical, so we focus on that. (Tactics are easy to outline, because we say, "I’m going to post this."

If we post it, we succeed. Strategy is scary to outline, because we describe results, not actions, and that means opportunity for failure.) "Building a permission asset so we can grow our influence with our best customers over time" is a strategy.

Using email, twitter or RSS along with newsletters, contests and a human voice are all tactics.

In my experience, people get obsessed about tactical detail before they embrace a strategy… and as a result, when a tactic fails, they begin to question the strategy that they never really embraced in the first place.

The next time you find yourself spending 8 hours on tactics and five minutes refining your strategy, you’ll understand what’s going on.

This is WHY you endeavor to grow your friends/followers/fans on Twitter, Facebook, You Tube, [fill in the blank]. . . .

I came by this via Twitter, and after watching this video, found huge resonation. This is the next big future modality of the internet and as you have already learned. You either adopt and exploit as a business, or be sidelined and rendered ineffectual. Watch, let it make you uncomfortable, and comment. You are my family, and we are a power together!

Taking the leap

More Sethisms from the Master!

The best businesses and the best projects are a quantum leap above the competition. This gulf represents competitive insulation, because others can’t figure out how to get up there with you.

Amazon, for example, has a leap between it and other online retailers. Sure, you might be able to mimic part of what they’ve got, but the gulf is so huge, it’s hard to imagine displacing them any time soon.

Nike has spent billions on advertising, sponsorship, manufacturing, technology and distribution. It’s a quantum leap between them and some start-up that wants to compete.

I think going for the leap is essential for creating a business for the ages, and I want to speculate that there are three ways to make it:

1. BUY IT–you can raise a lot of money or spend a lot of the company’s R&D or marketing money and just buy yourself a huge head start and this provides insulation. (This is my least favorite, because spending like a drunken sailor often leads to other drunken behaviors, including remorse the next day).
2. SNEAK UP THE CURVE–you can quietly develop your business fairly cheaply and then, by the time the competition notices you, it’s too late. Build a Bear Workshop is a great example of this. One store at a time they built a brand, a cash flow and a nationwide footprint that makes it awfully difficult for others to compete. McDonald’s did the same thing.
3. THE NETWORK EFFECT–some markets are ready for one (and usually only one) intermediary to show up and be the default winner. Twitter and Comdex and Alexander Graham Bell are great examples of this.

There are probably some others (like make a genius innovation in your basement and then patent it) but these three are good ones to start with.

This is a powerful video done back in 2007. We are the arbiters of Web 3.0, are you innovating or will you get left behind.

I tweet, you tweet, we tweet!

seeded from Seth Godin’s blog!

Learning from Singer

At one point, the Singer Corporation had more than 12,000 people working in a single plant. They were selling more than a million sewing machines a year and had hundreds of millions of dollars in revenue. By any measure, it was one of the most important manufacturers in America. It was fun while it lasted.

Back then, it was easy to believe that Singer represented everything that was right with our economy, and that our future was intrinsically attached to the company’s.

When as the last time you even thought about Singer (or a sewing machine for that matter)?

The cycles are far shorter now than they were during the century that Singer was a shining light for corporate success. More now than ever, success today is no guarantee of success tomorrow.

Sometimes we spend more time than we should defending the old thing, instead of working to take advantage of the new thing. I bet you can list a dozen "critical" industries that will be as relevant to life in 2020 as Singer is to our world today.

The key difference is that be then, managers and shareholders could stall and fumble and wait out the transition until after they retired. Now, it’s almost an annual event. Hiding isn’t working, and neither is whining. The best marketing strategy is to destroy your industry before your competition does.

In here are nuggets to Marketing 2.0! Get past the sales pitch and hype and look at this for the power it is. Stop the push marketing of “buy my crap” and create value. . .

Look at this close with a cynical and jaunticed eye.  What do you think I am doing with this blog. . . to you and for you?

Tevis

this Article was so hard hitting, to the point Poignant, and spot on, I SCRAPED it in its entirety for you your review.

Mad Props goes to the peeps at VerticalResponse Marketing at:  http://blog.verticalresponse.com/verticalresponse_blog/2009/05/how-to-get-the-phones-ringing-a-great-calltoaction.html

Mad Praise goes to them.  Read on and learn!

If you build will they come? Not automatically. If your phone isn’t ringing or people aren’t coming to your store or site, then maybe you need to have a closer look at your call-to-action. What is a call-to-action you might ask? In simple terms it’s what you want people who get your emails, visit your site or see your ads, to do.

Your call-to-action can be as simple as a "buy now" graphic on a web page or in an email, or a "Visit our website to get your 20% discount at www …" in a direct mail piece, or "Call 800…for your free…". Any way you display it, it needs to drive people to act, and act now!

Here are things you might want to use with your own calls-to-action for your marketing campaigns.

Deadlines - Giving a deadline for your offer to expire will undoubtedly move your readers to do something sooner rather than later especially if it’s truly a great offer. Make sure you outline what they’ll be saving or getting by ordering before the deadline and remind them up to the last day that they can tap this offer.

While Supplies Last – If you’ve got inventory that will go away, promoting that this offer will end with the end of the supply is a great idea. You may even want to set "limits" on the number of products that can be purchased.

The Bobble Head – If you’ve got a free gift to give to your customers if they buy now, then promote it! The baseball parks get FULL when they give away gifts to the first 1000 people that come to the stadium. It gets people to the stadium early and gets them buying things.

Free Consultation/Free Trial – Why not offer a number of hours of your services free to get newbies in the door. If free doesn’t rock your boat, then offer a deeply discounted rate for them to feel comfortable. Once they see the value, they’re sure to come back for more.

Not Available in Stores – Wineries do a great job at offering their wines direct-only. And they focus their messaging on that fact that you can only get the wines from the winery. Some have such limited production that they have people on waiting lists to get on the winery list.

Risk-FREE – If your recipients won’t have to pay or put down a credit card and they can walk away with no questions asked, then make sure this is largely displayed.

Free Accessories with Purchase - Under the deadline, why not try promoting an accessory with the product you’re offering. The accessory could even turn into another purchase down the road. For instance, if you sell face cream, you might want to add in a free sample of eye cream. If you sell jewelry, you might want to add a bit of jewelry cleaner.

One more thing, the presentation of your call-to-action is important. You’ll often find bursts and buttons in red, orange and yellow because those are colors that command attention, yet used too much can be distracting.

Make sure you have your call-to-action in more than one place. If it’s on your website, don’t only display it at the end of the page, make sure you include your call-to-action within your text as well as graphics. As always, test a variety of placements and see what works for your business.

Good Boogly woogly, it is the lament of every website entrepreneur.  How to get targeted traffic to your website, and have them buy your stuff? (the Austin Powers vibe-we gotta get paid)  No bullcrap, here is the answer:  Writing Articles. . .  is Your Secret to Free Traffic!

Let me share with you how to do it:

Do you own a website that is receiving so-so traffic or receiving no traffic at all?

Would you like significantly more website visitors without spending any money?

Duh, of course the answer is yes. . . What you need to institute right now is the web 2.0 method that has been kept secret by knowledgeable SEO and SEM experts, and marketers as a top website traffic generator — writing articles!

The idea behind writing articles to drive traffic is simple.  You write as many quality (targeted to your potential customer base), interesting, and original articles as you can crank out, and then submit each article to as many article directories as possible.

Article directories is as follows:

• WordPress
• Digg
• Technorati
• PR Web
• Facebook
• Hub Pages
• Squidoo
• TypePad
• Blogger
• Microsoft Live
• BlogSpot
• Blog Catalog
• You Tube
• Vimeo
• eZine
• eZineArticles
• Twitter
• TweetDeck
• . . .and a bazillion more that I can think of, click here. . .

Didja notice that I put You Tube and Vimeo in there also?  yes, video is the new web 3.0 way of communicating with your constituency. . . Please see the iJustine article within this blog for more information. . .

These article directories in turn will drive traffic to your site.
Note that when writing your articles, you must deliver content that is helpful, informative and non-promotional in nature. Moreover, your article content must focus specifically on the
service or industry your website is targeted for.

After you have written your articles, spell-check and proof read each and every one of them (again duh. . .put your best foot forward).

You will not get any website traffic with a poorly written article, nor an article that has been scraped from another bloggers website.  Google penalizes for duplicate content. . .to the extent of de-listing you from the index.

Futher, what about shameless promotion?  Arent we all here to sell our crap?  yes and no!  First in the push versus pull marketing game, we have to seduce our potential customer to listen to us.. . . how?  By creating value and offering it in advance.

Let me be perfectly clear, out of 10 articles you have written, provide value for your customer, fixt their problem, make their lives easier, make them feel prettier. . .and then in ONE article promote your product.

the ratio, 90% value, 10% promotion. . .

Now that you have your salient, and original and value added articles in hand, what next?

Submit your articles to as many free-content, free-for-reprint article directories as will accept your articles. There are also some niche article directories that will cater to your industry and you should also submit your articles to these.

So where does this so-called traffic come from, Tev?

Well digglily dog glad you asked, hold on to your pants, here is the most important doggonit on this BLOG post. . .

An article directory will typically allow you to place a link back to your website in a section about the author. Readers who like your articles will be able to click on that link and visit your site.
Write one article and submit them to 1,000 article directories and you have obtained 1,000 inbound links free of charge.

by way of social viral marketing, several ezines might just pick up your article (entertaining, informative, written with personality and your voice) for redistribution, then your article can potentially reach hundreds of thousands of people via the ezines’ mailing lists. Now, think of this as a marathon, rather than a sprint. . . If you wrote 100 of such articles and repeated the process for each one of these, can you imagine the volume of web traffic you will eventually be receiving?

go on, type “Xcel Bamboo” or “Oceanic OC1 computer” into Google. . . and see the magic. . .

Writing articles clearly gives you a free, zero capital method to increasing your website traffic. . . .

Well, go on. . .start writing!

Tevis

. . ugh, it is Monday morning, you are waking up from a hangover of schnapps and chocolate binge. . . you are kind of nauseous and not feeling very insightful, nor very smart for pouring the schnapps into the the M&Ms to speed up the process. . . Welp, here I am, Tevis Verrett, to the rescue:

Good Boogly Woogly!  Want to know what Web 3.0 looks like?  Ready to get your mind BLOWN?

Email, instant messaging, wikis, forums, blogs, mobile, SMS… Google Wave completely obliterates business models and entire verticals of companies left and right. You must watch this right now. At least the first 40 minutes.

Footage of an attractive young woman gyrating in her underwear to Nintendo’s Wii Fit video game has become a YouTube sensation.

By Matthew Moore

The clip, which was filmed by the woman’s boyfriend and posted on the internet without her knowledge, has been viewed two million times.

Titled "Why every guy should buy their girlfriend a Wii Fit", it shows 25-year-old Lauren Bernat doing increasingly fast hula hoop motions dressed only in her pants and a T-shirt.

A video clip showing an attractive blonde in her underwear gyrating along to Nintendo’s Wii Fit game has been watched nearly TWO MILLION times.

The woman, Lauren Bernat, 25, was unaware she was being filmed secretly by her marketing executive boyfriend on his mobile phone.

He then posted it on video website YouTube without her knowledge.

Giovanny Gutierrez, 30, says he filmed Bernat  gyrating her hips as she tries to keep virtual hula hoops swinging on Nintendo’s Wii Fit game,  to show the world how attractive his girlfriend is.

It is not known whether this is a brilliant marketing ploy by Nintendo or a goof by two young adults.

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The takehome message,  “buzz” is the new web 2.0 marketing strategy.

Bravo!

Tevis

This slickedy cool App is the sweetest personal informational organizer that i have found for keeping my hurried and frazzeled life more organized.  I currently use Calender, Mail, TalkMailPro, Evernote,  and Outlook  on my puter as my electronic brain. . . now look ma, more opportunities!

Brought you with only a half cup of coffee and still sleepy,

Tevis